A Critical Evaluation of The Value of Play Essay Example for Free

A Critical Evaluation of The Value of Play Essay Introduction Play has a vital role in a child’s learning and development. Each adult has their own interpretation of what play is, but play can be interpreted as, ‘children being given the opportunity to use resources and facilities provided in order to develop their skills and expand their knowledge. This can be done spontaneously through imaginative play, and using communication to enhance their independent learning. Play can also be seen as a way a child learns and develops emotionally, physically and socially. DEFINITIONS OF PLAY What is play? Play can be interpreted as, children being given the opportunity to use their imaginative skills, to learn as well as develop their physical, social, emotional and cognitive skills. Play can be child initiated, or adult led, where they provided with resources and support in both situations. Play is an attitude that manifests itself in different behaviours. Gavey (1991) stated â€Å"play was a forward and backwaref 7cd movement where different levels of action, communication, and interaction are needed. It could be regarded as deeply serious and purposeful or trivial and purposeless, (Attfiled 2005). Similarly, (Molyes J) stated â€Å"play is without a doubt the most natural way children learn all over the world†. Babies and young children learn through interaction with an adult, who could be parents, siblings, other family members as well as practitioners who have responsibility of looking after the well-being of a child. However, Froebel stated, play is what children are involved with when they initiate a task and work is what they do when fulfil a task required by an adult. Bruce 2005. The role of an adult is entering a child play that is child initiated, and intervening to extend the play without interfering. Bruce Children need to play with objects and materials and resources in order for play to integrate cognitive processes and stimulate the imagination. The value of play Play is seen as the â€Å"only† way that young children learn and develop their social, physical, cognitive and emotional skills. Bruce(2005) Value of play A practitioner who understands the importance of play, offers children  freedom, where they are able to choose their own activities. * Gives a child freedom * Responsibilities * Child initiated * Adult led * Risks * Consequences Child initiated play Child initiated play can be interpreted as any activity that is started by a child to meet their personal needs and interests, Moyles J (2008). This can alos be seen as active learning, where the childis engaging in the activity they are doing. Bruner argued and put forward children require choice and should be able to make their own decisions in order to learn and develop their skills. For example in a reception class where children are of the age 4-5 years, being given the freedom of being able to choose any activity available to them and to carry out their chosen task or activity in their choice of environment can be seen as child initaitiated play. The adult has no role in the choice of play as the child has the control of what they are setting out to do. However the adult provides the child with resouces. Through child initaied play children learn to become creative through critical thinking. When having achoen an activity to arry out they start to make cnectuoins which transfroms their understanding. Howevr if a child does not understand or have the skill to carry out an activity and feels they want to, they tend to approach an adult who then supports the child by interevening. (BRUCE) the adult can then support the child by scaffolding (BRUNER) for example Similary Vygotakys stated in his theory a childs needs to be independent in order to learn, however a child still requires the adult to present to aide them when needed. For example. By allowing a child the choice of free play they are able to explore DEFINITION By investigating childen learn and are able to ask the adult questions where the adult will support them by asking open eneded question and providing them with encouragement.

Robert Boyle Essay -- essays research papers

Robert Boyle (1627-1691) Robert Boyle was born at Lismore Castle, Munster on 25 January 1627, the fourteenth child and seventh son of Richard Boyle, 1st Earl of Cork. Robert Boyle was educated mainly by tutors and himself. He had no formal university education but read widely and made contact with many of the most important natural philosophers of his day, both at home and abroad. He had independent means which enabled him to have his own laboratory and to support religious charities. He was active in the ‘Invisible College’, an informal body devoted to the ‘new philosophy’ which in 1663 became the Royal Society, of which he was a Council member. He moved to Oxford in 1654, where he set up a laboratory with Robert Hooke as his assistant There he did most of his experimental work until 1668 when he went to live in London with his sister Lady Ranelagh. He was made an honorary Doctor of Medicine of Oxford in 1688. In his autobiographical account (Works, vol. 1, pp. xxi–xxvi) he reflects on his noble birth that ‘being born heir to a great family is but a glittering kind of slavery’ and ‘is ever an impediment to the knowledge of many retired truths, that cannot be attained without familiarity with meaner persons’. He indeed developed a keen interest in the work of artisans because they tend to know more than anyone else about the materials of their trades. He makes a general remark about religious beliefs that ‘though we cannot always give a reason for what we believe, we should ever be able to give a reason why we believe it’, which is surely a precept that guided his attitude to natural philosophy as well. Boyle was a prolific writer and experimenter on most scientific subjects that were attracting interest at the time. He investigated some alchemical claims about which he was largely skeptical in his published works. He was a devoutly religious man but wrote mainly about practical and ethical religious matters rather than engaging in theological controversy. He argued for the tolerance of different religious beliefs, and spent a good deal of money on propagating the gospel in New England and the Orient, sponsoring translations of the Bible into foreign languages. He published many experimental reports and did original work on chemical indicators, human blood, color, fire, medicine, and hydrostatics. With Hooke he developed Guericke’s air pump, which he need... ...paratus. He never claimed to have got very far in providing firm empirical evidence for complex corpuscular explanations but he remained optimistic. It has recently been argued, partly on the basis of Boyle’s unpublished notes, that his interest in alchemy has been greatly underestimated by earlier scholars. It is well known that he attempted to confirm many of the alchemists’ experimental claims but he is also said to have believed in the existence of the Philosopher’s Stone and to have accepted some alchemical explanations. It has even been suggested, rather obscurely, that he saw alchemy as connecting the material world with the spiritual world. (Principe, 1994). In his published work he clearly accepts the possibility of the transmutation of metals but that is because a corpuscular explanation would be readily available. He respects the alchemists’ experimental work because he strongly approves of the experimental investigation of the natural world and he thinks that the ‘nobler’ of the alchemists have made important empirical discoveries. His published comments on their theories, their search for the Philosopher’s Stone, and their penchant for secrecy are usually critical.

Principles of Marketing Exam Notes

Principles of Marketing Study Guide Mid-term Exam Fall 2012 Chapter 1 1. What is Marketing? a. The activity, set of institutions, and processes for creating, capturing, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large. It requires thoughtful planning with an emphasis on the ethical implications of any of those decisions on society in general. 2. Marketing requires Product, Price, Place and Promotions decisions. b.The four Ps, or marketing mix, are the controllable set of activities that the firm uses to respond to the wants of its target markets. 3. What is value-based marketing? a. Value reflects the relationship of benefits to costs, or what the consumer gets for what he or she gives. In a marketing context, customers seek a fair return in goods and/or services for their hard-earned money and scarce time. They want products or services that meet their specific needs or wants and that are offered at competitiv e prices. 4. Marketing Impacts Various Stakeholders . Supply chain partners, whether they are manufacturers, wholesalers, retailers, or other intermediaries like transportation or warehousing companies, are involved in marketing to one another. Manufacturers sell merchandise to retailers, but the retailers often have to convince manufacturers to sell to them. 5. Marketing Enriches Society * Our people: Committed to excellence, passionate about achieving our goals, eagerly embracing new challenges. * Our strategy: Focused and consistent, delivers sustainable and dependable performance. Our business model: Resilient and proven, relevant in all economies, drives long-term health of the company. * Our brands: Recognized and loved around the world, in strong categories, responsive to advertising and brand building. Chapter 2 6. What is a Marketing Strategy? d. Identifies (1) a firm's target market(s), (2) a related marketing mix—its four Ps—and (3) the bases on which the fi rm plans to build a sustainable competitive advantage. 7. Building a Sustainable Competitive Advantage e. An advantage over the competition that is not easily copied and thus can be maintained over a long period of time.A competitive advantage acts like a wall that the firm has built around its position in a market. This wall makes it hard for outside competitors to contact customers inside—otherwise known as the marketer's target market. 8. The Marketing Plan f. a written document composed of an analysis of the current marketing situation, opportunities and threats for the firm, marketing objectives and strategy specified in terms of the four Ps, action programs, and projected or proforma income (and other financial) statements.The three major phases of the marketing plan are planning, implementation, and control. g. Step 1 of the planning phase. The part of the strategic marketing planning process when marketing executives, in conjunction with other top managers, (1) define the mission or vision of the business and (2) evaluate the situation by assessing how various players, both in and outside the organization, affect the firm's potential for success. , marketing executives, in conjunction with other top managers, define the mission and/or vision of the business. (Step 2). In the implementation phase.The part of the strategic marketing planning process when marketing managers (1) identify and evaluate different opportunities by engaging in segmentation, targeting, and positioning (see STP) and (2) implement the marketing mix using the four Ps. , marketing managers identify and evaluate different opportunities by engaging in a process known as segmentation, targeting, and positioning (STP) (Step 3). They then are responsible for implementing the marketing mix using the four Ps (Step 4). Finally, the control phase. The part of the strategic marketing planning process when managers evaluate the erformance of the marketing strategy and take any necessary corrective actions. Entails evaluating the performance of the marketing strategy using marketing metrics and taking any necessary corrective actions (Step 5). 9. Growth Strategies h. A market penetration s growth strategy that employs the existing marketing mix and focuses the firm's efforts on existing customers. Such a growth strategy might be achieved by attracting new consumers to the firm's current target market or encouraging current customers to patronize the firm more often or buy more merchandise on each visit. i.A market development growth strategy that employs the existing marketing offering to reach new market segments, whether domestic or international. International expansion generally is riskier than domestic expansion because firms must deal with differences in government regulations, cultural traditions, supply chains, and language. j. Product development growth strategy that offers a new product or service to a firm's current target market. k. A diversification gr owth strategy whereby a firm introduces a new product or service to a market segment that it does not currently serve.Diversification opportunities may be either related or unrelated. In a related diversification growth strategy whereby the current target market and/or marketing mix shares something in common with the new opportunity. In other words, the firm might be able to purchase from existing vendors, use the same distribution and/or management information system, or advertise in the same newspapers to target markets that are similar to their current consumers. l. In an unrelated diversification growth strategy whereby a new business lacks any common elements with the present business.Unrelated diversifications do not capitalize on core strengths associated either with markets or with products. Thus, they would be viewed as being very risky. Chapter 3 10. Why People Act Unethically m. All of us vary in the way we view more complex situations, depending on our ethical understan dings. 11. Ethics and Corporate Social Responsibility n. Corporate social responsibility refers to the voluntary actions taken by a company to address the ethical, social, and environmental impacts of its business operations and the concerns of its stakeholders. o.This notion goes beyond the individual ethics that we've discussed so far, but for a company to act in a socially responsible manner, the employees of the company must also first maintain high ethical standards and recognize how their individual decisions lead to optimal collective actions of the firm. Firms with strong ethical climates tend to be more socially responsible. 12. A Framework for Ethical Decision Making p. 13. Integrating Ethics into Marketing Strategy q. Marketers can introduce ethics at the beginning of the planning process simply by including ethical statements in the firm's mission or vision statements. . In the implementation phase of the marketing strategy, when firms are identifying potential markets a nd how to successfully deliver the 4Ps to them, firms must consider several ethical issues. Chapter 4 14. The Immediate Environment s. t. In the immediate environment, the first factor that affects the consumer is the firm itself. Successful marketing firms focus on satisfying customer needs that match their core competencies. Competition also significantly affects consumers in the immediate environment.It is therefore critical that marketers understand their firm's competitors, including their strengths, weaknesses, and likely reactions to the marketing activities that their own firm undertakes. Few firms operate in isolation. For example, automobile manufacturers collaborate with suppliers of sheet metal, tire manufacturers, component part makers, unions, transport companies, and dealerships to produce and market their automobiles successfully. Parties that work with the focal firm are its corporate partners. 15. Macro-environmental Factors u. Macro environmental factors Aspects o f the external environment that ffect a company's business, such as the culture, demographics (age, gender, and race), social issues, technological advances, economic situation, and political/regulatory environment. 16. Corporate Social Responsibility v. Chapter 5 17. The Consumer Decision Process w. x. 18. Factors Influencing the Consumer Decision Process y. The consumer decision process can be influenced by several factors. First are the elements of the marketing mix, which we discuss throughout this book. Second are psychological factors, which are influences internal to the customer, such as motives, attitudes, perception, and learning.Third, social factors, such as family, reference groups, and culture, also influence the decision process. Fourth, there are situational factors, such as the specific purchase situation, a particular shopping situation, or temporal state (the time of day), that affect the decision process. 19. Involvement and Consumer Buying Decisions z. Consumers engage in two types of buying processes/decisions depending on their level of involvement: extended problem solving for high-priced or risky goods; and limited problem solving, which includes impulse buying and habitual decision making. {.Involvement is the consumer's interest in a product or service. Chapter 6 20. B2B Markets |. 21. The Business to Business Buying Process }. 22. Factors affecting the Buying Process ~. The Buying Center i. The buying center is a group of people typically responsible for the buying decisions in large organizations. Participants can range from employees who have a formal role in purchasing decisions (i. e. , the purchasing or procurement department) to members of the design team that is specifying the particular equipment or raw material needed by employees who will be using a new machine that is being ordered.All these employees are likely to play different roles in the buying process, which vendors must understand and adapt to in their marketing an d sales efforts. ii. One or more people may take on a certain role, or one person may take on more than one of the following roles: (1) initiator: The buying center participant who first suggests buying the particular product or service. , the person who first suggests buying the particular product or service; (2) influencer: The buying center participant whose views influence other members of the buying center in making the final decision. the person whose views influence other members of the buying center in making the final decision; (3) decider: The buying center participant who ultimately determines any part of or the entire buying decision—whether to buy, what to buy, how to buy, or where to buy. , the person who ultimately determines any part of or the entire buying decision—whether to buy, what to buy, how to buy, or where to buy; (4) buyer: The buying center participant who handles the paperwork of the actual purchase. the person who handles the paperwork of t he actual purchase; (5) user: The person who consumes or uses the product or service purchased by the buying center. , the person who consumes or uses the product or service; and (6) gatekeeper: The buying center participant who controls information or access to decision makers and influencers. , the person who controls information or access, or both, to decision makers and influencers. . Organizational Culture iii. ———————————————— A firm's organizational culture reflects the set of values, traditions, and customs that guide a firm's employees' behavior. The firm's culture often comprises a set of unspoken guidelines that employees share with one another through various work situations. . Buying Situations In a new buy a purchase of a good or service for the first time; the buying decision is likely to be quite involved because the buyer or the buying organization does n ot have any experience with the item.A modified rebuy refers to when the buyer has purchased a similar product in the past but has decided to change some specifications, such as the desired price, quality level, customer service level, options, or so forth. Straight rebuys refers to when the buyer or buying organization simply buys additional units of products that have previously been purchased. A tremendous amount of B2B purchases are likely to fall in the straight rebuy category. Chapter 9 23. The Marketing Research Process . The first step is to define objectives and research needs, which sounds so simple that managers often gloss over it.But this step is crucial to the success of any research project because, quite basically, the research must answer those questions that are important for making decisions. In the second step, designing the research project, researchers identify the type of data that is needed, whether primary or secondary, on the basis of the objectives of the project from Step 1, and then determine the type of research that enables them to collect those data. The third step involves deciding on the data collection process and collecting the data.The process usually starts with exploratory research methods such as observation, in-depth interviews, or focus groups. The information gleaned from the exploratory research is then used in conclusive research, which may include a survey, an experiment, or the use of scanner and panel data. The fourth step is to analyze and interpret the data and develop insights. The fifth and final step is to develop an action plan and implementation. Although these steps appear to progress linearly, researchers often work backward and forward throughout the process as they learn at each step. 4. Secondary Data and Primary Data . Primary: Data collected to address specific research needs. . Secondary: Pieces of information that have already been collected from other sources and are readily available. 25. Explor atory Research . Attempts to begin to understand the phenomenon of interest, also provides initial information when the problem lacks any clear definition. 26. Conclusive Research . Provides the information needed to confirm preliminary insights, which managers can use to pursue appropriate courses of action.

`` Common Sense `` By Thomas Paine - 1202 Words

According to Thomas Paine s pamphlet, he had supported the American Revolution that refers to â€Å"American Independence†. The objective to write â€Å"Common Sense† is that challenged to the British government and motivated American to follow their own destiny. Furthermore, His written work was the first time that asked for independence from Britain. The inspiration of Thomas came from the suggestion of Benjamin Rush who is an outspoken defender of American rights from Great Britain. Common Sense was both reveals independence from England and the creation of a democratic republic. In the revolution, the thirteen colonies supported this revolution by rejecting the British government. Additionally, denying the monarchy and aristocracy of British as well as resisting British oppressive government. As Paine having an argument in his small book, he encouraged American to chip off and declared independence from the Great Britain. The declaration indicated three main points is that the natural right, British wrongs and independence. In the pamphlet, the British government doing unfairly with their colonies by just focused on their own benefits whether was due to heavy taxation, British occupation of colonies and invasion of natural rights. In the Bible, there was determined that there should have not a king in this world. With the royal heirs in Britain, the highest heir will become the next king. By doing this, Paine resisted as it was also revealed in the pamphlet. If the colonistsShow MoreRelatedCommon Sense by Thomas Paine859 Words   |  3 Pagesâ€Å"Common Sense† Common Sense is a pamphlet made in 1775-76 by Thomas Paine. This pamphlet inspired the thirteen colonies to declare war and fight for independence against Great Britain. It was straight forward and told Great Britain exactly the advantages of being independent from them. On January 10, 1776 during the American Revolution, the pamphlet was published and became a huge topic in the community. It was the biggest talk of the colonies. In proportion to the population, the book was the biggestRead MoreCommon Sense by Thomas Paine1396 Words   |  6 PagesCommon Sense was written by Thomas Paine and published in 1776. Paine wrote it as a plea for the American people to break away from Britain and to declare independence from the king. He was asking his audience to take a step back and see that just because something is tradition, does not mean it is necessarily right. Paine wanted to show his readers that government and society is not the same thing, which is how most people viewed it. Society was something that people should want to have, whileRead MoreCommon Sense By Thomas Paine957 Words   |  4 Pagespolitical pamphlet known as Common Sense was written by Thomas Paine in 1776. This pamphlet contributed in promoting the independence of America. In the pamphlet Thomas Paine challenged the American colonists to separate from England and create a democratic and independent society. Along with challenging the American colonists, he hinted at his own opinions about a democratic government that America should plan towards if they seek to separate from England. Thomas Paine also bluntly proposed thatRead MoreCommon Sense By Thomas Paine1574 Words   |  7 PagesCommon Sense was written by an Englishman, Thomas Paine, who came to the American Colonies in 1774. He had strong opinions about the British Monarchy – and monarchy in general – including the fact that by nothing more than an accident of birth one man had rule over so many other humans. He v iewed this elevation to monarch unnatural as all men are created equal. Additionally, Paine notes that â€Å"there is something exceedingly ridiculous in the composition of Monarchy; it first excludes a man fromRead MoreCommon Sense By Thomas Paine1036 Words   |  5 PagesCommon Sense is a pamphlet written by Thomas Paine that inspired people in the Thirteen Colonies to declare and fight for independence from Great Britain. It was actually first published anonymously. Thomas Paine’s basic theme throughout Common Sense is that government is a â€Å"necessary evil†. His argument begins with more general reflections about government and religion, then progresses onto the specifics. There is a quote from the first page of Common Sense that lays out Paine s general conceptionRead MoreCommon Sense By Thomas Paine1244 Words   |  5 PagesIndependance, Why They Should Thomas Paine, an English political philosopher and writer made his way to the colonies when his good friend, Benjamin Franklin convinced him to do so. He worked as an editor for the Pennsylvania Magazine. Although, published anonymously in 1776, Paine was the man behind Common Sense, a political pamphlet that was distributed between all the colonies and challenged the British government by suggesting American Independency. Paine wrote the Common Sense because in his mind heRead MoreCommon Sense By Thomas Paine992 Words   |  4 PagesAmerica what it is today. Common Sense by Thomas Paine was inspiring to many American colonists as it was persuasive in showing how the colonists should have their own independence. Paine appealed the average citizen’s rationale, hence the title Common Sense. Paine’s pamphlet illustrates the importance of independence, and argues that colonial life under British rule was detrimental to America’s potential to become prosperous. In a fairly lengthy, but readable style, Paine discusses the differencesRead MoreThomas Paine And Common Sense1579 Words   |  7 PagesThomas Paine and Common Sense In colonial America, Britain’s colonies were subjected to many Parliamentary acts that were considered to be, by many of the colonists, oppressive. The Declaratory Act, the Coercive Acts, and numerous other tax-based acts were just a few of the many examples of the controlling behavior displayed by the British Parliament toward their North American colonies. This seemingly oppressive behavior by the British Parliament had not gone unnoticed by those outside ofRead MoreCommon Sense By Thomas Paine1438 Words   |  6 PagesKayla Boucher Doctor Hockin AMH 2010 22 January 2015 Common Sense The book Common Sense by Thomas Paine was an American pamphlet written during the American Revolution, which was around the time when America was trying to gain independence from Britain. Paine discusses government, religion, and colonial issues. In the first chapter Paine differentiates between the society and the government. He described the society as being positive and constructive and he described the government beingRead MoreCommon Sense By Thomas Paine770 Words   |  4 PagesThomas Paine first published Common Sense anonymously in 1776 and immediately became popular. I choose to read Common Sense by Thomas Paine, in order to know America and hopefully to understand the philosophy behind the founding of the country and how its government system was set up to function. In my opinion, one of the main reasons Thomas Paine’s pamphlet became favoured was because Paine used a lot of common sense opinions that most people could understand. In his pamphlet Common Sense, Thomas